2025-04-27
1. Market overview
The Middle East is an important part of the global automobile market, with a large potential consumer group. The region has a relatively wealthy economy, low oil prices and strong automobile consumption capacity. In recent years, with the acceleration of urbanization and the improvement of infrastructure, automobile sales in the Middle East have continued to grow. In particular, countries such as Saudi Arabia, the United Arab Emirates, and Qatar have become important markets for global automobile brands.
2. Market performance of JISHI Motors
ROX Motors (JISHI Motors) is a China-based automobile manufacturer that has gradually emerged in the Middle East market with its high cost-effectiveness and reliable quality. The following is an analysis of the performance of Polestones 01 in the Middle East market:
Market share: JISHI Motors' share in the Middle East market has increased year by year, especially in major countries such as Saudi Arabia and the United Arab Emirates. Its SUV series is popular with consumers and its market share has steadily increased.
Product line: JISHI Motors has launched a number of SUVs in the Middle East market, such as Polar Stone 01, ROX 01 and Rocks 01. These models have won the favor of consumers with their excellent performance and reasonable prices.
Sales channels: JISHI Automobile has established an extensive sales and service network in the Middle East, providing comprehensive pre-sales and after-sales services through local dealers and agents, which has improved brand awareness and user satisfaction.
3. JETOUR Automobile Market Performance
JETOUR is a sub-brand of Chery Automobile, focusing on the SUV market. JETOUR Automobile's performance in the Middle East market is also worth noting:
Market share: JETOUR Automobile's market share in the Middle East has gradually increased, especially in the SUV market. Its models such as X70 and X90 have been widely praised by consumers, and its market share has grown steadily.
Product line: JETOUR Automobile has launched a number of SUVs in the Middle East market, such as JETOUR TRAVELER, JETOUR SHANHAI T2, JETOUR X70 PLUS, JETOUR X90 PLUS and JETOUR DASHING, JETOUR T1, etc. These models have won the recognition of consumers with their spacious interior space, advanced technological configuration and reasonable prices.
Sales channels: Jetour has established a complete sales and service network in the Middle East. Through local dealers and agents, it provides comprehensive pre-sales and after-sales services, which has improved brand awareness and user satisfaction.
4. Conclusion
The Middle East market is a market full of opportunities for JISHI and Jetour. Through continuous product innovation, flexible market strategies and a complete sales and service network, these two Chinese automakers are expected to achieve greater success in the Middle East market. At the same time, paying attention to market trends and changes in consumer demand will help companies stand out in the fiercely competitive market.
